Indispensable Consulting

Program Overview & Schedule

Selecting and Evaluating Your Niche

6 Rules For Picking A Niche

Find Your Tide Pool: Why Boring Sectors Win

Niche Selection Is A Reversible Decision

Yes, You Can Thrive Without A Niche (sort of)

Assignment: Define and Evaluate Your Niche

Week 1 Quiz: Niche Selection Fundamentals

Interactive Tool: Niche Evaluator

Session 1: Selecting Your Consulting Niche (LIVE)

Slides - Niche Selection

Discover the Right Problem to Solve

Buying Triggers: What Makes Clients Act Now

Research Calls: Your Secret Positioning Weapon

The Client-Problem Awareness Scale

Interactive Tool: Problem Discovery & Ranking

The Five Types of Positioning

Crafting Your Positioning Statement

Assignment: Craft Your Positioning Statement

Week 2 Quiz: Positioning Fundamentals

Interactive Tool: Positioning Statement Builder

Slides - Problems and Positioning

Designing Your Offers

The Six Services You Can Offer Business Clients

Metric Matching: Align Your Services To Metrics Clients Care About

Packaging & Naming Your Services

Diagnostic Deliverables: How To Package Discovery Work

Diversifying Your Services For Tough Times

Week 3 Quiz: Offers & Service Design Fundamentals

Assignment: Design Your Service Suite

Slides: Offers & Services Fundamenta;s

Session 3: Offers and Packaging

Session 3: Offerings And Packaging

Setting Your Pricing

Why Value-Based Fees Don't Work For Most Consultants

What Should Consultants Charge? Six Pricing Tiers

Don't Charge By The Hour

Sell Projects, Not Products

The Pricing Conversation: The Zero In Technique

Price Sensitivity and Raising Your Fees

The Danger of Starting With Low Prices

Week 4 Quiz: Pricing Fundamentals

Assignment: Build Your Pricing Structure